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All of our latest news, data, announcements, staff vacancies and opinions can be found here on our blog.

Latest from our weekly digital marketing round-up

Best AI Strategies for Online Performance

What are the best AI strategies for online performance? Lots of online businesses will now have either started or considered how they should be using the ever growing AI capabilities to improve their online performance. In this article, we will take you through what optimization for AI is, what strategies you can implement to achieve […]

The Value of Brand Recognition for Long-Term Business Success

What is brand recognition? Brand recognition is a step beyond brand awareness; it is about when people can easily identify a brand based on elements like brand colours, jingles, logos and campaigns. Achieving brand recognition is no easy feat, so when customers and non-customers alike can recognise your brand, it shows the effectiveness and impact […]

Reddit appearing in 68% of AI-generated answers

If you have been paying attention to AI search over the past year, you will have noticed Reddit appearing everywhere. It is among the top five most-cited sources across ChatGPT, Perplexity, Claude and Google AI Overviews. Perplexity pulls close to a quarter of all its citations from Reddit alone. A study covering 30 million sources […]

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